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If you are interested in earning the Short Sales and Foreclosure Resource (SFR) designation, now is the time to do it. The National Association of Realtors (NAR) has announced that it will continue to waive the SFR application and webinar fees through March 31, 2010.

To earn the new SFR designation, Sales Associates must complete [...]

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Lesson 1: Make it easy for customers to do business with you. Be Accessible.

The following picture was taken on Wednesday Dec 9, 2009 on my way to the Atlantic City Convention Center, which hosted the Triple Play Realtor Convention. If you look closely at the sign, the tag line reads, “always turned on.” This picture [...]

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Lesson 2: Be Yourself. People Buy People Before They Buy Products and Services.

 

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Lesson 3: Keep Your Client’s Wants and Needs In Perspective.

 

This image was generated way before the 2009 Triple Play Real Estate Convention .  As a Realtor,  it is our duty to show the relationship between costs and our client’s wants and needs. If  a client has more wants and needs, they can expect to [...]

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Lesson 4: Know Your Makreting NO NOs! The following picture was taken at the 2009 Realtor Triple Play Convention trade show or expo floor. In the picture, you will notice that a vendor had a promotion for an Ipod Nano, except the sales representative was not present to give his or her sales pitch! In fact, I wasn’t sure who the vendor was [...]

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Lesson 5 and 6: Always be prospecting! Mix and match your prospecting activities with “traditional” and new ways of earning/gaining clients.

The following pictures were taken during a training session at the 2009 Triple Play Real Estate Convention. The session was titled Power Prospecting.

The speaker presented a great deal of information fast. He started fast and [...]

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